
About the brand.
Since 1987, nestled in the vibrant streets of Christchurch, New Zealand, we've been crafting garments that speak to the soul of traditional manhood. Drawing inspiration from the rich tapestry of European design, we infuse it with our distinctive Kiwi flair, creating pieces that transcend trends and stand the test of time.
Our reputation isn't built on fleeting trends but on the enduring bond we share with our customers. We're not just a brand; we're a community united by a commitment to quality, integrity, and authenticity.
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What we believe
We uphold the timeless virtues of traditional manhood as cornerstones of character and integrity. We believe in embodying the values of honor, responsibility, and resilience, values that have stood the test of time. Our commitment to these ideals reflects our dedication to fostering quality individuals who lead with strength, empathy, and authenticity.
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Designed in New Zealand
Being designed in New Zealand is at the heart of who we are. It allows us to draw inspiration from our unique surroundings, embrace our local identity, and design with a sense of purpose that reflects our culture and lifestyle. This connection grounds our work in authenticity and gives each piece a distinct character—refined, resilient, and timeless. Designing locally also means we stay close to the details, ensuring that every garment upholds the standards our customers trust. It’s this homegrown perspective that shapes our style and sets us apart on the global stage.
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Our History
Since 1987, Cutler&Co has proudly called Christchurch home, building a brand rooted in creativity, resilience, and timeless values like loyalty and courage. More than just clothing, we represent a way of life—crafted with integrity and designed for men who value quality, character, and community.